Design Grand Slam
Multi Media had a field-day designing a new logo for The Rays, Sunshine State Baseball Academy's 16U Travel Baseball Team. To create the logo type and symbol, our design team created multiple baseball-themed logos, symbols, and custom illustrations for the team to review that reflected the sun rays Florida is famous for.
Centennial Branding
Multi Media was tasked by the City of Homestead's Centennial Steering Committee to create a logo for their Centennial Celebration. Our designers created multiple logo comps for the Committee to review, as shown below. The logo on the right, in the top row, was one of the final logos presented to the City Council for selection.
Branding Makeover!
Multi Media gives Boheme Beauty, a premiere local beauty salon, a branding makeover! After meeting with the owner to understand her vision for rebranding her salon, the graphic designers created a new logo and designed marketing collateral including business cards, client VIP cards, and rate cards. To learn more about the project, click here.
Environmental Graphics – EPA Puerto Rico
Multi Media Marketing Associates, Inc. was selected by the U.S. Environmental Protection Agency (EPA), Region 2 to design mountable environmental graphics for their new office space in Guaynabo, Puerto Rico.
To develop the creative direction of the environmental graphics, our creative team did conceptual research and layout which resulted in us proposing to design the artwork for the eight (8) walls into twenty-eight (28), 6’2” x 4’, graphic panels that could be easily removed. We selected a bold color palette and modern aesthetic for the eight “murals” that enhanced the interior décor of the new “green” space.
As tasked, Multi Media delivered the initial conceptual design for all twenty-eight graphic panels within 28-days and continued to make a series of revisions until receiving final approval. To create the final designs, our creative team developed custom icons, illustrations, and a stunning color-coded 3D floor plan of the new office space. Multi Media collaborated with EPA team members to finalize the English and Spanish content on the panels.
We chose to print the graphics on Bioboard, a 100% recyclable printing substrate, to adhere to the requirements of being environmentally friendly to the maximum extent possible. The graphics were packaged, crated, and shipped directly to the EPA office in Guaynabo. Our staff was onsite in Puerto Rico to receive the crate on the anticipated date of delivery and was able to complete installation by close of business that day. Aluminum standoffs were used to mount the graphic panels.
The murals truly complement the aesthetic of the new space, in addition to communicating important information about the ways in which the EPA enrich the Caribbean.
Play the video to see behind the scenes footage of the project process. To learn more, visit our website and download the case study here.
The Communicator Awards Announces 2012 Winners…and WE WON!
It's always a fantastic feeling to be recognized for the work that you do. When we submitted one of our favorite interactive modules to be considered for the 18th Annual Communicator Award, we knew it was good, we just weren't sure if our peers would agree. To know that the module is clearly pegged as an award-winning interactive tool is extremely rewarding.
“The pool of entries we received for this year’s Communicator Awards serves as a true testament to the innovative ideas and capabilities of communications and marketing professionals around the world. Each year our entrants continue to amaze by reinventing the ways we communicate and market in an ever-changing industry” noted Linda Day, executive director of the IAVA. She added, “On behalf of the entire Academy, we congratulate this year’s Communicator Award Entrants and Winners for their passion and dedication. We are humbled to be given the opportunity to recognize such amazing work.”
The winning module was developed as an educational tool for the US Army Corps of Engineers, Charleston District's Regulatory Program.
Click here to see the module in-action.
While our entire team worked on delivering this project, we want to give a special shout out to the following integral people:
- Graphics and Illustrations: Josh Smith and Adriana Mazariegos
- Interactive Developer: Richard Komatz
- Owners: Jose & Maria Elena Luya
- Created for the US Army Corps of Engineers
- USACE Contributors: Brice McCoy, Tracy Dotolo, Laura Boos, and Allison Monroe
For more information about the Communicator Awards, please visit www.communicatorawards.com.
New LOW Rates on Studio Rental – Lights Included
Clients are taking advantage of our new full-day and half-day rental rates. The 1,200 sq. ft. seamless cyc wall in our Green Screen Studio is a great space to create commercials, training videos, and music videos. The bay door into the Green Screen Studio provides easy entry access for cars, bikes, and boats. It is also the perfect virtual studio space to hold castings, photo shoots, and more.
Behind the Scenes VIDEO: http://youtu.be/FGUaLmzVa9w
The Green Screen Studio rental packages also include use of our private conference room, kitchen and bathroom, convenient parking and excellent customer service.
For more information, call (954) 433-0988 or visit the website.
Martinis and Mistletoe
Creative firms throw the best parties! We had a blast at our 2011 Holiday Party...it was awesome!!!
The highlight of the party - The Martini Throwdown! Trust us, Bobby Flay would have been proud. Maria Elena and Richard came ready to battle it out with killer recipes, secret ingredients, and giant shakers. Our judges, Ibsen and Adam, had to evaluate presentation, taste, and originality...while trying to stay sober. The rest of team had the best gig ever...tasting!!! Maria Elena made two martinis - Peach Passion and Cuban Citrus; Richard made one martini - The Multi Media Pomegranate Berry Stripe. It was tough...but in the end we had a winner...RICHARD!!!
Slightly inebriated, we sat down for a traditional Cuban holiday meal and exchanged gifts. It was a great way to kick of the holidays.
Our Girls Corporate Identity
A few weeks ago, we promised to reveal the corporate identity for "Our Girls", an outreach program for young women that offers makeup workshops. Adriana Mazariegos, a graphic artist at Multi Media, developed the concept and custom artwork for the identity. The images below are a sneak peak into the process she used to develop the "Our Girls" identity.
Virtual Feng Shui
There are so many advantages to editing a video using a virtual set, such as the cost effectiveness of not having to build or rent an actual set and the flexibility to design your environment as you imagine it. Today, production companies meet pressing deadlines by choosing from a wide selection of great pre-made virtual sets.
Faced with an opportunity to deliver a concept within a short period of timefor NASA featuring a “news desk” virtual set, Josh Smith, a graphic artist at Multi Media selected a pre-made 3D set that would serve as a foundation for our concept.
Using Autodesk Maya, and keeping NASA’s aesthetic in mind, he modified the set with different textures, elements, images, and design layout. The set was customized with blue glass and chrome accents in the desk and behind the monitors; NASA images were added to the background panels/monitors; the desk was rebuilt to accommodate more camera angles and to aesthetically present a more modern set. As a final embellishment, Josh also created a 3D version of the NASA logo for the new desk.
Once the look and feel of the set was established, we tested the accuracy of the camera angles by performing a test shoot in our green screen studio. The editors chroma keyed the footage and composited the model into the scene. Three different camera angles were shot: a front wide angle view, a side angle view, and a close-up view. The different angles were then brought into the 3D set and attached to cameras which were then were properly positioned. Josh made final tweaks to the virtual set following the test shoot to ensure the cameras were correctly composed to feature the talent, the ticker, the sidebar, and the set monitors.